On the M & M's factory: how to make chocolates that melt in your mouth, not in your hand
• In the M & M's factory: how to make chocolates that melt in your mouth, not in the hands of
Most people know and love M & M's candies - tiny colored chocolates, which, as we all remember, "melt in your mouth, not in your hand." But hardly anyone imagine the process of their production. Fortunately, journalists edition of Business Insider recently visited the production Mars Chocolate North America in Hackettstown, NJ, which produces 50% of all M & M's candies, sold in the US.
Mars Chocolate, a division of the Mars, whose business is in the production of sweets, pet foods and drinks is worth about $ 33 billion, produces M & M's and other popular sweets, including the Snickers, Dove, Milky Way and Twix. The factory in Hackettstown opened in 1958. Her work 1200, here is the office of the North American Division. Mars Corporation was founded by Forrest E. Mars, Sr. in 1941. Sweets of its production in 1982 were the first in space.
The sweet aroma of chocolate is felt even at the entrance to the factory, which is located just a few hundred meters from the office Mars Chocolate in Hackettstown, New Jersey.
When you come to the factory, you are asked to remove all jewelry. Why employee checks the nails of visitors for the presence of varnish. This is done in order to cobble together the varnish did not get into the candy. Those whose nails are made up, asking to wear gloves. In addition, visitors are given lab coats with "Mars" inscription, like all employees.
Guests also issue helmets, goggles, earplugs and mesh on the hair.
Anyone who has got to the factory, to be dressed alike.
Before you enter the shop, visitors are required to wash their hands, even if they are wearing gloves.
Factory Tour begins with a corridor, decorated with bright pictures M & M's characters.
The factory in Hackettstown produces M & M's with milk chocolate, M & M's the Mini, M & M's with peanuts, as well as 21 kinds of products in different colors and with different pictures.
"Mix and soften the chocolate is very important," - says Eid, an employee of the factory. Conching - the first stage of the process where all ingredients are mixed chocolate.
Then the chocolate is sent to the normalization, where it is heated to the desired temperature, to create the desired shape of M & M's candies.
Pieces of chocolate are moving through the cooling tunnels before they cover the colored glaze.
Here, visitors can sample the freshest on M & M's world.
Once the candies are cooled, they give color. This process does not tolerate haste.
The color is applied slowly until the candy does not acquire a bright color.
Corporate colors - yellow, red, green, brown, orange and blue, is the new color. He appeared in 1995, when consumers voted for shade which was to replace the light brown M & M's, is produced from the late 1940s.
For M & M's with peanuts, which are brought in Hackettstown mainly from the southeastern United States, first fried. They are then sprinkled with chocolate in three layers to achieve the desired ratio.
Every day millions are made M & M's candies. The factory, covering an area approximately 42, 7 thousand meters, it is very noisy and odorous. The sweet smell penetrates the fabric. it may initially seem pleasant, but, according to the employee as soon as you come home, it seems that smells like sour milk.
A large part of the process secret, and in many places are not allowed to shoot. "For such an M & M's a small piece of chocolate surprisingly complex. We can not tell all the details of the production process, because we want to keep the secret and magic around the letter "M". Many people want to know how to apply the letter "M" on each M & M's, but it's still a big secret, "- says an employee of the factory.
As soon as all the candy marked with the letter "M", the party is packed into packages and shipped across the country.
"M & M's now taste exactly the same as in 1941, when they have just started to produce, and this is a direct result of our focus on sustainable and high quality", - says Eid.
In order to make M & M's packaging from start to finish, it takes 10-12 hours.